About the Marketing Director position
We are looking for a skilled Marketing Director who will be in charge of the organization’s marketing ventures. This position involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.
The ideal candidate for Marketing Director will be an experienced professional with a passion for marketing, and an ability to employ unique marketing techniques. This person will be a skilled strategist who can drive creativity and enthusiasm in others.
Increasing the company’s market share, maximizing revenues, and thriving against competitors are your main goals.
Marketing Director responsibilities are:
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Create awareness of the company’s business activities through the design and implementation of comprehensive marketing strategies.
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Supervise the department, providing guidance and feedback to other professionals in the field
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Conceptualize, organize, and execute promotional events successfully.
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Plan and execute corporate promotion campaigns, new product line launches, etc.
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Monitor progress and submit performance reports
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Produce valuable content for the company’s online presence, editorial design and organize the company’s publications
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Keep updated on competitor’s marketing movements as well as current trends, by conducting general market research.
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Control budgets and resource allocation amongst projects
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Act as the organization’s agent towards external parties, including media, stakeholders and potential clients. Build strategic partnerships with these entities.
Marketing Director requirements are:
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Proven experience as Marketing Director
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Excellent leadership and organizing skills
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Analytical and creative thinking; outstanding communication and interpersonal skills
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Current on online marketing techniques and best practices
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Thorough knowledge of and experience with web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
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Highly skilled, customer-oriented approach.
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Professional chartered marketer (CIM) is a plus
- BSc/BA in business administration, marketing and communications or comparable relevant field